AI Insights · Timothy · January 2023
Top 5 Social Networking Apps in Madagascar Q4 2022
Discover the performance of the top 5 social networking apps in Madagascar during Q4 2022, featuring trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the social networking landscape in Madagascar showcased interesting trends among the top 5 applications. Here, we break down the performance of these apps, using data from Sensor Tower to provide insights into their weekly downloads, revenue, and active users.
IMVU: 3D Avatar Creator & Chat saw minimal activity in terms of downloads, with peaks of 3 downloads each on October 24 and October 31, and a slight increase to 8 downloads during the final week of December. Revenue spiked at $496 in the last week of September but dwindled to negligible amounts for the rest of the quarter. The app's active users fluctuated, starting at 30 in late September, peaking at 40 in the last week of October, and ending the quarter at 31.
Discord - Talk, Play, Hang Out demonstrated a relatively consistent performance. Weekly downloads ranged from 238 to 490, with a notable peak in the week of October 24. Revenue maintained a steady flow, averaging around $70-$145 weekly, with a peak of $145 in the last week of September. Active users showed a general upward trend, beginning at 3936 and peaking at 4640 in late October, before closing the quarter at 4112.
For Keyboards & Emojis, downloads were sporadic, with the highest count being 13 in late October. Revenue started to gain traction mid-November, rising from $3 to $34 by the end of December.
Messenger Web for WhatsApp exhibited consistent download figures, ranging from 7 to 12 weekly. Revenue was relatively stable, with occasional peaks such as $22 in early December. Active users increased gradually from 30 in late September to 42 by the end of the year.
Lastly, Skype showed robust performance. Downloads varied between 514 and 786, with the highest activity in early November. Revenue remained relatively steady, peaking at $49 in late October. Active users demonstrated a consistent increase, starting at 5001 in late September and peaking at 5719 in early November, before ending the quarter at 5339.
For more detailed insights and data, visit Sensor Tower.
